The loss of Kasthuri Kannada channel is going to be bailed out by Kailasm, new CEO a favorite of ‘K’ letter? As of now the five years contract has come to the hands of White Horse headed by Kailasam.

To announce a series of new programs and highlight the significant moves of White Horse Kailasam convened a media meet.

Kasthuri channel headed by Smt Anitha Kumaraswamy has given the contract for five years and it is understood that Rs.25 lakhs is the monthly fees that White Horse makes it to the first Kannada television channel head Smt Anitha Kumaraswamy.

Announcing the business transfer agreement Kailasam announced vision, mission, values, and commitments to original entertainment programs in his address. He lighted the lamp to mark a beginning with Malavika Avinash, Murali, Sushma Rao and Pawan prior to media address.

Accordingly the development with variety of program is the top priority. It is not sale of the channel but only a contract signed with White Horse Network Services Private Limited.

New programs and new set of team would be set up after signing the business contract. The marketing, advertising departments will be spruced up in the leadership of Mr Kailasam of White Horse.

Malavika Avinash heads ‘Aradirali Belaku’ and she explained how significant the people oriented program gaining popularity in the last five years. Sushma Rao on Sakkath Atthe Super Sose, Vishwa is on a comedy, Murali is on a ‘Mathendre Mathu’, Pawan is heading for another comedy.